High energy, results-oriented strategic marketer and award-winning writer with 20+ years experience in delivering integrated and highly effective marketing plans and campaigns.
My clients want targeted writing, compelling and engaging messaging. I strive to create a bold and enterprising addition to your brand. Throughout my career, I established, built and sold a Virginia-based agency after 13 years, after which I worked for Advance Auto Parts as a corporate communications manager. Since then, I’ve held several positions in corporate, product, technology and non-profit marketing that has diversified my experience.
Do you need on- line or off-line content? I create content that connects with, and speaks to, the targeted audience to drive results and engagement, which is critical in today’s business climate whether you are a private equity backed start-up or a Fortune 500 firm. Do you want to promote your mission, vision and work? Do you want increased brand awareness, positive media exposure and ultimately optimized operational performance? My work across all on- and off-line, traditional and new media, marketing and public relations channels, as well as with a variety of such industry sectors as education, technology, healthcare, non-profit and government, allows me to bring a fresh perspective to your business, products and services.
With a journalist’s foundation, my inquisitive mind allows me to get to the heart of the matter. I dive deep, gaining focus on your target audience. As a former multi-year business owner, I treat your business like my own. I understand realistic budgets, maximizing reach, minimizing costs and the approach that the message and strategy must be aligned with a business’ goals and objectives. That philosophy allows me to produce results based on clear success metrics not theory.
A recent colleague said: “On numerous occasions I’ve watched Christina adapt to situations where there is no clear-cut answer, quickly applying her expertise in marketing and communications to deliver results. Aggressive yet humble, Christina is the type of professional you want on your side.”
If you need to partner with someone who can drive profitable business results, increase engagement, build brand equity, garner media exposure, deliver targeted, segmented messaging to generate leads, solve marketing and communications challenges and maximize capture of new market share for your company, products and services, let’s talk. Call (919.208.0963) or email today!
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